In a world where the silver screen frequently portrays love, heartbreak, friendship, and family, few films tackle the subject of suicide prevention. However, director Aditya Kripalani aims to change this narrative with his latest project, “Not Today.” Garnering support from renowned filmmaker Anurag Kashyap, the film’s trailer has recently been launched, setting the stage for its YouTube premiere tomorrow.
Discussing the motivations behind his fourth feature film, Kripalani said, “The idea was to make a film that makes people feel less lonely. When you have a break-up, you listen to heartbreak songs. When you split with friends, you watch ‘Dil Chahta Hai’ (2001). There should be films that help you through suicidal thoughts. We need to feel heard, understood. There are 400,000 people who feel this every year. There should be movies for hope.”
“Not Today” delves into the life of a young Muslim woman who begins working as a suicide prevention counselor in secret. The film will be available for free on YouTube, accompanied by a QR code, allowing viewers to donate. All proceeds from these donations will be directed to a Mumbai-based suicide prevention center. Kripalani poignantly remarked, “We have all lost friends and family to suicide. I want people to invest in understanding suicidal thoughts. We want to donate everything from this to a suicide prevention center.”
The director is elated that the film has garnered support from numerous industry professionals, including Sobhita Dhulipala, Vasan Bala, and Shonali Bose. It took only one phone call for Kashyap to come on board. Reflecting on their shared experiences, Kripalani said, “He [Kashyap] went through two years of depression. I went and met him. He was there for me when my films have not been able to find release.”
Kashyap, an influential voice in Indian cinema, said, “Mental health is an issue that’s often swept under the rug in our society. A film like ‘Not Today’ is essential because it can reach people in a manner that traditional efforts might not.
. I’m honored to support this project.”
The collaboration between Kripalani and Kashyap has created a buzz in the film industry. Kashyap, known for his experimental storytelling and willingness to tackle bold subjects, brings significant credibility to the project. “By launching the trailer and offering his voice, Kashyap isn’t just endorsing the film, he’s standing in solidarity with an issue that affects millions globally,” Kripalani commented.
As society increasingly grapples with the impact of mental health and the rising rates of suicide, films like “Not Today” serve as both artistic and therapeutic tools. Kripalani said, “Cinema has the power to reach into the darkest corners of the human mind and bring light. This was my primary goal with ‘Not Today’. If just one person feels less alone after watching it, then the film has succeeded.”
In India, mental health issues are often shrouded in stigma, making open discussions and interventions challenging. As Kripalani pointed out, “The beauty of cinema is that it opens doors to conversations that might otherwise never happen. ‘Not Today’ isn’t just a film; it’s a movement toward understanding and compassion.”
The initiative to donate proceeds from the film to a suicide prevention center in Mumbai underscores the director’s commitment to tangible societal change. Kripalani emphasized, “Art for art’s sake is valuable, but art that can save lives is invaluable. We’re not just raising awareness; we’re supporting real, on-the-ground efforts to help those in crisis.”
The release strategy for “Not Today” also reflects a modern approach to distribution. By premiering the film on YouTube and making it accessible for free, Kripalani ensures that the message reaches the widest possible audience. “Financial barriers shouldn’t prevent someone from accessing hope and help,” he stated.
As the film industry and audiences alike gear up for the YouTube premiere, the hope is that “Not Today” will spark important dialogues about mental health and suicide prevention. The inclusion of a QR code for donations provides an interactive element, enabling viewers to contribute directly to a cause that is often overlooked.
In conclusion, “Not Today” isn’t just a film; it’s a call to action. With the backing of Anurag Kashyap and the heartfelt narrative crafted by Aditya Kripalani, it promises to be a poignant exploration of the human condition and a powerful tool in the fight against suicide. As it reaches viewers across the globe, the hope is that it will inspire understanding, compassion, and, most importantly, hope.
