In an exhilarating turn of events, the much-anticipated film ‘Bhool Bhulaiyaa 3’, starring the charismatic Kartik Aaryan, has shattered box office expectations with an astonishing collection on its opening day. The movie, which features an ensemble cast including Vidya Balan and Madhuri Dixit, opened to an enthusiastic audience on November 1, 2024, a day after the festive celebration of Diwali. The cinematic offering, directed by the seasoned Anees Bazmee, has grossed an impressive Rs 36.60 crore on day one, surpassing its predecessor in the franchise, and securing its place in the annals of box office triumphs.
The excitement surrounding ‘Bhool Bhulaiyaa 3’ was palpable as audiences flocked to theaters. Prior to its release, industry insiders voiced skepticism regarding the film’s potential performance, anticipating a moderate opening owing to the stiff competition posed by other blockbuster releases. However, renowned trade analyst and business expert Taran Adarsh laid these doubts to rest as he unveiled the official box office numbers on social media, applauding the film’s exceptional reception.
Taran Adarsh’s post heralded ‘Bhool Bhulaiyaa 3’ as an extraordinary force at the box office. “BRAND ‘BB3’ EMERGES TRIUMPHANT,” he declared, highlighting how the film defied all projections and estimations by a significant margin. The star vehicle has propelled Kartik Aaryan into the ranks of the industry’s elite, marking his biggest opening day collection to date and outpacing his prior success with ‘Bhool Bhulaiyaa 2’, which had earned Rs 14.11 crore on its opening day. For Anees Bazmee, the director, this represents a career-best opening, establishing ‘Bhool Bhulaiyaa 3’ as a landmark achievement in his illustrious career.
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‘Bhool Bhulaiyaa 3’s’ performance in both national multiplex chains such as PVR, INOX, and Cinepolis, which collectively contributed Rs 15.91 crore, and traditional single-screen venues across mass markets, showcased its universal appeal. In a compelling subplot, the film managed to hold its own against fierce competition from ‘Singham Again’, another high-profile release, further underscoring its box office prowess. This achievement is particularly noteworthy given the heavyweights stacked against it, including actors like Ajay Devgn, Arjun Kapoor, and Kareena Kapoor Khan in ‘Singham Again’.
The success of ‘Bhool Bhulaiyaa 3’ also extends its prominence in the burgeoning horror-comedy genre, joining the ranks of 2024’s successful releases such as ‘Munjya’ and ‘Stree 2’. This trend is fostering a revitalised interest in horror comedies, paving the way for an influx of similar films in the future.
The allure of ‘Bhool Bhulaiyaa 3’ lies in its gripping narrative, which seamlessly intertwines elements of horror and humor, a trademark of its franchise. The latest installment adds a renovative twist to the franchise while preserving the charm that made its predecessors, ‘Bhool Bhulaiyaa’ (2007) and ‘Bhool Bhulaiyaa 2’ (2022), resounding successes. While the original film starred Akshay Kumar and Vidya Balan, the mantle has been passed on to Kartik Aaryan, who continues to uphold the franchise’s legacy
The release of ‘Bhool Bhulaiyaa 3’ on the auspicious occasion of Diwali capitalized on the festive fervor that traditionally draws audiences to cinemas in droves. The film’s release timing strategically catered to the family-oriented celebratory mood prevalent during this period, enhancing its appeal across age demographics.
As the first week progresses, stakeholders in the film industry keenly observe the film’s trajectory, anticipating it will sustain its momentum and continue to capture the imaginations of moviegoers. With such a robust start, ‘Bhool Bhulaiyaa 3’ is poised to set new benchmarks in box office collections, further cementing the team’s legacy and Kartik Aaryan’s standing as a bankable star in Bollywood.
