Mumbai, India – In a dazzling appearance that captivated fans and fashion enthusiasts alike, Bollywood icon and mom-to-be Deepika Padukone recently graced a promotional event for her skincare brand, 82°E, in a striking yellow gown. The event, which took place last Friday, showcased Padukone’s impeccable fashion sense and set the stage for a charitable endeavor that would soon follow.
The vibrant yellow gown, a stunning creation by renowned designers Gauri and Nainika, was later put up for sale on Deepika Padukone’s personal website, Deepika Padukone Closet, as part of the “Fresh Off The Rack” segment. This charitably driven initiative allows fans to purchase items from Padukone’s wardrobe, with proceeds going to various philanthropic causes. On Monday, May 27, the very same yellow gown made its appearance on the website, accompanied by a candid disclaimer informing potential buyers that the item was pre-worn and that such usage was a marker of its inherent value. “Buyers accept that this item is a used piece, and the fact that it has been used is part of its value. Hence, buyers accept the condition of the product as received, acknowledging that it may and likely does have signs of wear and tear, marks, and discoloration, as it is not a new product,” the disclaimer read.
Despite—or perhaps because of—its pre-worn status, the gown was sold out within an astonishing 20 minutes of being listed. Priced at Rs 34,000, the rapid sale demonstrated not only Padukone’s star power but also the willingness of her fanbase to support a good cause. All proceeds from this sale were directed to the Live Love Laugh Foundation, a mental health awareness non-profit organization founded by Deepika Padukone. The foundation has been instrumental in spearheading mental health initiatives and removing the stigma associated with mental illness in India and beyond.
Deepika Padukone’s philanthropic ventures are only a part of her multifaceted career, which continues to garner attention and accolades. On the work front, she is poised to appear in the highly anticipated science fiction action film, Kalki 2898 AD. The pan-India movie, directed by Nag Ashwin, boasts a star-studded cast including Prabhas, Amitabh Bachchan, and Kamal Haasan. At a staggering budget of Rs 700 crore, it is being hailed as the most expensive Indian film to date.
. The film is slated for a grand release in cinemas on July 27.
But that’s not all. Deepika Padukone is also set to make a groundbreaking entry into Rohit Shetty’s cop cinematic universe with her role in Singham Again. This multi-starrer action drama will see her alongside her husband Ranveer Singh, as well as Bollywood heavyweights Ajay Devgn, Kareena Kapoor Khan, Akshay Kumar, Tiger Shroff, and Arjun Kapoor. The film was initially scheduled to hit theaters on August 15, but reports suggest a potential postponement to avoid clashing with another major release—Pushpa 2: The Rule, starring Allu Arjun.
In her dual role as an actress and philanthropist, Deepika Padukone employs her immense influence for meaningful causes, setting an inspiring example for her peers and fans. Her ability to seamlessly blend charitable initiatives with her professional commitments is a testament to her versatility and dedication. Each public appearance, whether it be at a promotional event or on the silver screen, serves to solidify her status as not just a celebrity, but a role model who champions significant social issues.
As her fans eagerly await her next cinematic journey, they are equally engaged in supporting her philanthropic efforts. The success of the yellow gown sale is a strong indicator of this support, reflecting the profound connection she shares with her audience. Deepika Padukone continues to pave the way for meaningful change, one stunning yellow gown at a time.
With the buzz surrounding her latest projects and her ongoing charitable contributions, Deepika Padukone remains a powerful force in the entertainment industry. Her ability to evoke instant reactions from her fanbase—selling out a gown within mere minutes—is a phenomenon that underscores her influence. As she prepares for her upcoming releases, the world watches and waits, eager to witness the next chapter in the illustrious career of this Bollywood superstar.
