New Delhi: In an exhilarating turn of events for Gujarati cinema, the horror-comedy film ‘Jhamkudi’ has achieved the remarkable distinction of being the highest-grossing Gujarati movie of the year. With over Rs 25 Crore in box office collections, this cinematic gem has struck a unique chord with audiences, paving its path to success both critically and commercially. Now, the film is poised to extend its magic internationally with its much-anticipated World Digital Premiere set for October 17, 2024, exclusively on ShemarooMe.
‘Jhamkudi’ has intrigued and delighted moviegoers with its inventive mix of spine-chilling thrills and comedic elements. The film features acclaimed National Award-winning actress Manasi Parekh and welcomes influencer and actor Viraj Ghelani to the Gujarati film scene. The ensemble cast is further bolstered by the talents of Ojas Rawal, Sanjay Goradia, Jayesh More, Krunal Pandit, Chetan Daiya, Bhavini Jani, and many others, each contributing to the film’s dynamic storytelling.
Reflecting on the film’s triumph on the big screen and the upcoming digital premiere, actor and producer Manasi Parekh expressed her joy: “Our goal was to create a movie that entertains yet leaves a thought-provoking impact. The overwhelming applause from audiences is incredibly fulfilling, and I’m overjoyed that ‘Jhamkudi’ has resonated so deeply. As we gear up for its inauguration on ShemarooMe, I am hopeful for a similar wave of enthusiasm from our global fans. We have had such widespread support, including from audiences abroad, particularly following the warm reception at the Australia Gujarati Film Festival. The call for a sequel has been loud, and with such a fantastic cast and crew, revisiting this journey would be an absolute delight.”
Parekh further added an intriguing note on filming at the 500-year-old Gondal palace, saying, “The venue added such an authentic eerie atmosphere, with many crew members having their own ghostly experiences. This environment incredibly enriched the supernatural facets of our film, creating a captivating blend of reality and fiction.
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Under the directorial vision of Umang Vyas, ‘Jhamkudi’ effortlessly merges humor with terror, transporting viewers to the enigmatic village of Raniwada—a locale cursed by the malevolent witch Jhamkudi amidst the lively backdrop of Navratri celebrations. The narrative follows the brave real estate agent Bablo and royal descendant Kumud, who confront the sinister forces at play. The storyline, filled with unforeseen twists and supernatural elements, reshapes the perception of its genre, offering a refreshing experience for admirers of both horror and comedy.
‘Jhamkudi’ not only entertains but also innovates within Gujarati cinema by presenting groundbreaking visual effects. These visuals elevate the horror elements, immersing the audience in its supernatural allure. Complementing the film is its enthralling title track, a reimagined popular Gujarati song by the famed band Aghori Muzik, featuring the enchanting vocals of Manasi Parekh. This song has swiftly become a listener’s favorite, encapsulating the haunting essence of the film.
This digital debut marks an exciting chapter for ‘Jhamkudi’, inviting a broader audience to enjoy its captivating blend of horror, comedy, and drama. From October 17, 2024, audiences can indulge in this cinematic adventure exclusively on ShemarooMe.
In its journey thus far, ‘Jhamkudi’ has not only set the benchmark for box office success but has pushed the boundaries of storytelling and technical prowess in the regional film industry. With a captivating mix of effects and narrative depth, the film continues to draw praise and accolades. This latest move to the digital sphere assures the film’s accessibility to an even wider audience and ensures that the magic of ‘Jhamkudi’ resonates across borders. So, don’t miss this opportunity to embark on a spellbinding adventure, as ‘Jhamkudi’ makes its way into homes across the globe, promising thrills, laughter, and unforgettable entertainment.
