New Delhi: Today marks the unveiling of the trailer for Prime Video’s highly anticipated reality series, ‘The Tribe,’ set to premiere on October 4. This nine-episode unscripted show is produced by Dharmatic Entertainment and executive-produced by industry stalwarts Karan Johar, Apoorva Mehta, and Aneesha Baig. The series follows five affluent content creators—Alanna Panday, Alaviaa Jaaferi, Srushti Porey, Aryaana Gandhi, and Alfia Jafry—on their journey through the glitzy and competitive world of social media stardom in Los Angeles.
Promising an unfiltered glimpse into the lives of these burgeoning influencers, ‘The Tribe’ is positioned to offer a raw look at their lives. These ambitious young women leave behind their families and familiar environments to chase their dreams in the entertainment capital of the world. Each episode captures not only the challenges and trials they face but also their moments of triumph and joy, all under the insightful guidance of digital evangelist and investor Hardik Zaveri.
‘The Tribe’ blends an exhilarating mix of glamour, friendships, and inevitable drama. The stakes are high as they attempt to transform their visionary project, CollabTribe, into a thriving and influential content hub. But as their journey progresses, tensions rise, and viewers are left to wonder: Will their glittering dreams come to fruition? Or will the pressures of fame and the complexities of personal and professional challenges tear them apart?
In the newly released trailer, viewers are given a sneak peek into the excitement and chaos that ensue as the group navigates the competitive influencer landscape. “My vision is to bring this incredible group of talented women together under one roof, to create dynamic content as a united force,” explains Hardik Zaveri. “I firmly believe that working as a collective amplifies everything—whether it’s wealth, fame, or style.”
Alanna Panday, one of the central figures of the show, expresses her enthusiasm for the project, highlighting the authenticity it captures. “The Tribe has been a wild ride, and I’m excited to give an unfiltered look into my process of content creation,” she shares. “It’s a show that’s all about realness, authenticity, and celebrating brown girls making it big in Los Angeles—with raw, unfiltered conversations about our lives and aspirations in today’s world. On camera, our lives may look picture-perfect, but it’s the nuances, hardships, and triumphs behind the scenes that shape our journeys and careers. And that’s exactly what ‘The Tribe’ brings to the fore—our unscripted stories, premiering worldwide on Prime Video on October 4.
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Alaviaa Jaaferi, another pivotal member of the show, also shares her excitement about carving out her own path as a content creator. “I come from a family with roots in the film industry, but I always felt it wasn’t the right path for me. I wanted to do something different and found my niche as a content creator, which led me to this fabulous opportunity — CollabTribe and the show, ‘The Tribe’. Imagine five ambitious girls thrown together under one roof in an unbelievably beautiful house in Los Angeles, with the chance to pursue what they love most! This has been incredibly exciting for all of us, and we are so grateful to Dharmatic Entertainment and Prime Video for giving us this platform to share our journeys. We can’t wait for audiences to witness the drama unfold on Prime Video,” she adds.
Srushti Porey offers insight into the show, stating, “I’m over the moon that through ‘The Tribe,’ we have this opportunity to reveal the behind-the-scenes story and showcase the hard work that goes into creating digital content. Not to take away from the fact that all of us girls had an absolute blast too—it was sugar with a generous sprinkling of spice, if you know what I mean! I eagerly await the series’ premiere on Prime Video in India and across 240 countries and territories on October 4.”
Aryaana Gandhi appreciates the show’s authenticity, saying, “I love that ‘The Tribe’ is a show that’s unapologetically itself. It’s not trying to be something it’s not, which makes it so compelling.”
Alfia Jafry reflects on her journey of self-discovery, expressing gratitude for the opportunity to face the cameras for the first time. “I’m extremely grateful to Dharmatic Entertainment and Prime Video for giving us this opportunity to face the cameras for the first time. I can’t wait to see what the world thinks of our tribe of content creators,” she shares.
‘The Tribe’ is poised to premiere exclusively on Prime Video in India and across 240 countries and territories on October 4. The series promises to be a compelling exploration of the lives of these ambitious influencers, navigating both personal and professional challenges to achieve their dreams.
Viewers can check out the highly anticipated trailer on Prime Video’s official Instagram account and follow the journey as it unfolds. As excitement builds, ‘The Tribe’ offers a unique blend of raw authenticity and the glossy allure of social media stardom, creating a must-watch experience for audiences worldwide.