In a groundbreaking revelation, the latest Celebrity Brand Valuation Report 2023 released by the prominent consultancy firm, Kroll, has given a fresh perspective on India’s most influential celebrity brands. The report puts an end to ongoing speculations and offers an insightful ranking of the country’s top earners in the endorsement arena.
As expected, cricket legend Virat Kohli retains his top spot as India’s most valued celebrity with an astounding brand value of USD 227.9 million. However, the true surprise lies in the name occupying the second position. While Bollywood A-listers like Shah Rukh Khan, Deepika Padukone, and Akshay Kumar have traditionally dominated these lists, it is none other than the dynamic and vibrant actor Ranveer Singh who has beaten them all to claim the runner-up spot, boasting a brand value of USD 203.1 million.
For a long time, Virat Kohli has been the epitome of brand value, thanks to his unparalleled achievements on the cricket field and his magnetic public persona. Yet, it is Ranveer Singh’s meteoric rise that has piqued the interest of industry analysts and fans alike. Known for his unique and energetic approach to acting, Singh has consistently delivered blockbuster hits, earning a significant foothold in the Bollywood industry and, evidently, in the brand endorsement space as well.
The comprehensive report also places Shah Rukh Khan in the third spot with a brand value of USD 120.7 million, underlining his enduring popularity and commercial appeal. Meanwhile, Akshay Kumar, another stalwart of Indian cinema, takes the fourth position with a brand value of USD 111.7 million. Alia Bhatt, the leading lady who has continually impressed audiences with her versatile roles, ranks fifth with a valuation of USD 101.1 million.
Notably, Deepika Padukone, who has been a consistent figure in such lists, ranks sixth this year, with a brand value of USD 96 million. The list further features a blend of seasoned and emerging Bollywood stars including Salman Khan, Amitabh Bachchan, Anushka Sharma, Kiara Advani, Kareena Kapoor Khan, Ranbir Kapoor, Ayushmann Khurrana, Kartik Aaryan, Varun Dhawan, and Sara Ali Khan.
. Beyond the Bollywood bubble, Southern stars Allu Arjun and Rashmika Mandanna also secured spots in the top 25, reflecting the expanding reach of regional cinema.
Turning to Ranveer Singh’s professional journey, the actor was last seen in the family drama “Rocky Aur Rani Ki Prem Kahani,” directed by the acclaimed filmmaker Karan Johar. The movie, which also featured veteran actors like Shabana Azmi, Jaya Bachchan, Alia Bhatt, and Dharmendra, emerged as a massive box-office success, grossing over Rs 300 crore worldwide. The film’s success further cemented Singh’s reputation as a bankable star.
Looking ahead, Ranveer Singh has a promising lineup of projects. He is set to appear in the much-anticipated “Singham Again,” directed by Rohit Shetty. The film, expected to be a major hit, also stars Ajay Devgn, Deepika Padukone, Akshay Kumar, Jackie Shroff, Tiger Shroff, and Arjun Kapoor, and is scheduled for a Diwali release. Adding to his impressive portfolio, Singh will also star in “Don 3,” a directorial venture of Farhan Akhtar, alongside the sensational Kiara Advani. This project will commence filming in 2025, and expectations are already sky-high.
The emergence of Ranveer Singh as India’s second-most valued celebrity reflects both his exceptional talent and his ability to connect with audiences across demographics. His diverse roles and relentless energy are not only winning him fans worldwide but are also making him a favorite among brands looking to leverage his widespread appeal.
This trend underscores a broader shift in the entertainment industry, where versatility and a strong personal brand have become as crucial as box-office figures. Singh’s ascension in the celebrity brand value rankings is a testament to his hard work and the evolving dynamics of celebrity endorsements in India.
For more updates and detailed insights into India’s celebrity rankings and entertainment news, stay tuned to our reports. The industry continues to evolve, promising more surprises and transformations in the years to come. And remember, you can now get the latest news directly on your device by downloading the DNA app from the Google Play Store. Share your feedback, and let us continue this fascinating journey through the world of entertainment and beyond.
